This is especially true if you prefer to tap into online stranger markets. Here’s why.

Why Having A Blog For Your Network Marketing Business?

Reason #1: You don’t own anything from your network marketing company

The truth is you don’t own your downline, the products, and the intellectual property when you build your network marketing team for your company. No one can guarantee a company will stay forever. The company can go bankrupt or shut down at any time. Or, you can be terminated by your company at any time, for any reason. So, yes, you don’t own anything.

But if you build your blog right, it is a genuine business, a real asset, and you OWN it! With your blog, you can sell anything you like. You can even have a smooth transition from one company to another company.

Reason #2: You don’t own your social media

Your social media accounts are not your assets. Your accounts can be shut down at any time, or the social media can stop operating at any time.

If you build your business solely using social media, you may lose all your leads and contacts immediately if you lose your social media accounts to hackers, or are shut down.

Reason #3: Build your credibility

In network marketing, people are joining people, not joining the company or products. When you have a blog, it establishes you as the authority and someone who can be trusted. This is especially true in online stranger markets since they do not know you in person yet.

Reason #4: Reach Global

The beautiful thing about blogging is that it operates 24/7, even while you sleep. It allows you to connect with a global audience, people that are from every country. If you build it right with proper marketing and SEO, you will get free traffic from the search engines 24/7, and have leads coming to you without you approaching them.

Reason #5: Multiple Income Sources

Besides selling your network marketing products or opportunities, you can also promote and sell your other expertise, other affiliate products from Amazon and tech companies, and many more.

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Facebook page is only making more sense for big organizations or established influencers due to them having ample business funds to run ads for more exposure. You can read more on my post here.

This is why a Facebook profile is a better and more practical option for small business owners, especially if you are a network marketer.

While Facebook does not allow people to use personal profiles primarily for commercial gain, you can use your Facebook profile to indirectly create awareness of your business.

This doesn’t mean you should directly post promotional posts about your business or services on your Facebook profile. Remember this, no one goes to Facebook to buy anything. People on Facebook to see what their friends are up to, to see their latest life updates, to see their kids and to take a break away from their world for a minute. The last thing they want to see is an advertisement for your products.

But hey, they do want to be inspired. They want to feel good. If you can do that, and if they think that you can help them feel even better and more inspired, they will buy into whatever you’re selling. Follow these Facebook marketing tips on your Facebook profile and you’ll have people asking for more information about what you do, instead of blocking and unfriending you.

How To Use Facebook Profile For Your Side Hustle?

Tips #1: Your profile is about YOU

Talk about yourself, your vision, and your goals. People love to see posts like this. They will cheer for you, encourage you, and be inspired by you. This type of post usually gets more engagement. More engagement means a better algorithm for higher exposure.

Tips #2: Entertain, Teach, Inspire

You can choose any of these types of posts: 

• Entertaining Posts: Post something fun, make positive jokes 
• Teaching Posts: Share some useful tips 
• Inspiring Posts: Share something motivational and inspiring

Regarding the teaching posts, you do not need to be an expert. You can easily share something that you have learned. When you share useful tips, you appear as a giver, a great value provider. And people like it!

Tips #3: Network in Facebook Groups

If you’re a member of any Facebook group, chances are, you see more posts from these Facebook groups than posts from pages you’re a fan of. Therefore, you must take advantage of Facebook groups, which is something you can ONLY do with your Facebook profile.

You can join Facebook groups where your target audience or potential leads are hanging around. To find out more about how to choose the right Facebook groups to join, read here.

Tips #4: Personally Connect with Others

When you are doing your posts right on your Facebook profile, it’s going to be easy for you to connect with others and cultivate new friendships. This is something that you can ONLY do with your Facebook l profile, not a Facebook page.

Cultivating good friendships on social media is important especially if you are in a human relationship business, such as network marketing.

Bonus Tips: How to SET UP your Facebook Personal Profile for Your Side Hustle – Click Here

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The answer is relationship marketing.

Relationship building is the foundation of your business. It establishes you as a professional, trustworthy, and consistent source.

Building relationships online is more difficult when compared to offline relationship building. The techniques used are almost the same. But, turning a potential customer into a lifetime customer offline is easier due to the nature of the process. In online marketing, you can’t meet your clients in person like in offline marketing. But, thanks to the internet, it makes relationship marketing a lot easier.

I know, many online marketers will tell you to use the email marketing method. But to do that, you need to have a website or a landing page, do the A/B testing, learn how to do email marketing, spend some money every month on the system, and so on. It costs you money and requires more time and effort for it to work.

If you have just started your network marketing business, all these can be rather overwhelming and distract you from focusing on your real income-producing activity.

How to retain your online customers?

#1. Create a Facebook Group

This is a free and easy method, and you can have unlimited members in the group.

You can invite all your customers and potential customers into your Facebook group, and share all the updates about your products or services in this group. Besides, you can also share all the promotions, free gifts and even teach them how to use your products via a post or a video demonstration here.

You can also use the ATM method in your Facebook group. ATM is Add, Tag, Message method. Every customer is different in their needs. After you ADD them to your Facebook group, you can TAG them to the relevant post, and MESSAGE them to follow up.

Facebook group is a great place to build relationships and nurture your customers or potential customers.

If your upline leader is already having a Facebook group for this purpose, you may leverage their group instead of creating your own.

#2. Create a Whatsapp or Telegram Group

Similar to Method #1 above, You can invite all your customers and the potential customers into your Whatsapp or Telegram group, and share all the updates about your products or services in this group.

The only disadvantage is that Whatsapp or Telegram group is less organizing compare to the Facebook group, and you can’t really use the ATM method effectively. New members cannot see the earlier messages that were sent out before they join the group.

However, not all customers or potential customers are active on Facebook. Some may prefer Whatsapp or Telegram instead. So, this is a good free method to add members that are not active on Facebook. 

#3. Create a Whatsapp Broadcast List

This works similar to email broadcast but much quicker and easier to set up, and it’s free!

You can create the broadcast list on your Whatsapp, and add your contacts here. You just need to send out the message once in this broadcast list, and all the contacts under this list will receive your message as if you are sending this to them personally, without you manually sending out the message to hundreds of your customers one by one.

However, this method is not that suitable to nurture your customers or potential customers with product info, usage, testimonials, etc. as you will come across as spammy. This method is more suitable to update them about the promotions. 

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Relationship building is the foundation to your business. It establishes you as a professional, trustworthy and a consistent source.
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So, here you go, the 3 very simple relationship marketing to retain your customers online. However, DO NOT invite or add them into your group without their permission as this is called spamming, instead of relationship marketing.

If you have other social media or message apps that you prefer, you may use them for the same purpose as mentioned above too.

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After all, many other product sellers are doing so – they sell multiple brands of products from different suppliers. Look at the pharmacies and shopping malls, they are earning good money (assuming it’s good money) by selling multiple brands of products. So this logic should work well in network marketing products too, right?

Well, it really depends on what your income goal is.

If your goal is just to make an extra few hundred dollars for the short term by selling products, then, yes, please go ahead with selling products from multiple network marketing companies.

However, if your goal is to build a long-lasting business with true residual income, then focus on one.

7 Reasons why you should not build multiple network marketing businesses:

Reason #1: Network marketing business success is not based on product selling

Yes, product selling is important as that’s how the company rewards you financially. More sales volume will reward you with more income.  

However, the sales volume is not coming from your own effort. It’s the effort of your entire team. Thus, your business success in this industry is based on how you build your team – a team of customers and business builders that loves the products and also the business.

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Network marketing business success is not based on product selling, but on how you build your team. #workfromhome #homebusinesstips #networkmarketing
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Reason #2: You are sending a confusing signal to your market

Well, as a human being, it’s hard not to have favouritism towards one particular brand. Your potential customers may be looking for a product brand that is different from your favourite brand. But when you recommend them to other brands of your favourite, you will most likely lose your customers.

Reason #3: You are dividing your passion, time and effort

It takes passion, time and effort to build just one network marketing business. We all only have 24 hours. 

Building multiple network marketing businesses will spread yourself so thin that you won’t be able to stay focused on anything. This is especially true if you are already busy with your current commitment such as a day job and your family with young kids.

To succeed in anything, staying focused is the key. So, choose one company to stay focused on.

Reason # 4: You are building a weak business team

When you are joining and using products from multiple companies, your downline team will do the same to you. 

Your main residual income should come from your team sales volume. But now that your team is also spending their money on other companies’ products, they won’t be consistently using products from your companies. And this will directly affect your team’s sales volume.

Not only that, but you are also showing a bad example of no loyalty to your team. And they will do the same to you – no loyalty.

But hey, loyalty is one key to your business success. Do you know that?

Reason #5: It makes you look unsuccessful

Ask yourself, if you are already doing well in one company, why would you want to join another company? Only when you are not making money from your current company, then you will join other opportunities to try your luck. Right?

That’s exactly how your potential prospects look at you when you are joining multiple network marketing companies.

Reason #6: It badly affects your trust and reputation

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So I would like to share with you some of the tips for choosing the right company.

How to choose the right company for your network marketing business?

Tips #1: Make sure it’s legitimate

With so many work-from-home opportunities arising, it can be confusing to know which one is legitimate and which one is not.

You definitely don’t want to spend all your money, time and effort into building a pyramid scheme that’s not sustainable and tarnishing your own reputation.

For more guidance, you can read here to get some tips on how to differentiate between legitimate business vs pyramid schemes.

I also provide a quick checklist to help you. You can download it for free. Click here to get your copy.

Tips #2: Choose monthly consumable products or monthly subscription-based services

Don’t get me wrong, there are so many companies with great products and services. I have no doubt about that, and I respect these companies that put in their best effort to come out with great products or services that benefitted many people.

However, if your goal is to build a long-term passive and residual income, then you might want to look into monthly consumable products or monthly subscription-based services. This is how you can ensure a sustainable monthly passive income from your team – both the customers and business builders.

If you are selling a one-time product, such as kitchen cookware, your customers will not buy new kitchen cookware every month. Ask yourself, will you? 

So, after selling the kitchen cookware to your customers, they won’t buy it again next month and the following months. 

But to maintain your monthly sales volume, you will have to work even harder to keep on looking for new customers that would love your kitchen cookware. Can you imagine how hard and how much time you have to spend working this business? Is this what you want?

But if you are selling monthly consumable products or monthly subscription-based services, you will spend less time and effort looking for new customers since these customers will always come back to you month after month once they finish consuming the products.

One great example of monthly consumable products is skincare and supplements in the health and wellness industry.

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If your goal is to build a long term passive and residual income, choose a company that sell monthly consumable products or monthly subscription based services. #workfromhome #homebusinesstips #networkmarketing
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Tips #3: Great and cutting edge quality products

The products need to be able to solve the problems of many customers. Therefore, great products bring in happy customers every month. 

This will help you build a sustainable monthly income from your happy customers.

Tips #4: Look at the compensation plan

A compensation plan is how you are rewarded financially when you work on the business. Each company has a different compensation plan than the other. 

It’s not easy to understand how the compensation plan works especially if you are new to this industry. Trying to understand all the details of each company’s comp plan will overwhelm you.

You will only understand how the compensation plan works once you start earning. So instead of trying to figure out the details of the compensation plan, focus only on these few things:

• Monthly autoship
• How to prevent your point from being flush?
• Are you being paid 100%?

I have elaborated on the above in more detail in another blog post. To understand more, please read that post.

Tips #5: Company and team

Choosing the right company is important. A few things to pay attention to…

1. You like the company culture and the products
2. If it’s a newly established company, get in touch with the management team to find out more about their company’s business plan and vision.
3. If it’s already an established company for a few years, then look for the distributor team that provides strong support and has a good team culture.
4. Or, if you like to do charity, you can also choose a company that is supporting charity too. For example, the company that I work with has an incredible passion for children. Therefore, they also run a charity organization focused on kids, such as building schools in poor villages around the world. All the distributors can join in to support at any time.

Hope this helps.

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It’s not easy to understand how the compensation plan works especially if you are new to this industry. Trying to understand all the details of each company’s comp plan will overwhelm you.

You will only understand how the compensation plan works once you start earning. So instead of trying to figure out the details of the compensation plan, focus only on these few things below.

3 Key Things To Look At A Compensation Plan

#1: Monthly autoship

When you are involved in a legitimate company, the income usually comes from selling the products or services. 

In order to do well, you should be using the products or services of your company too. That’s how you are experiencing the benefits of the products or services, which will help you promote the products or services with confidence and congruence. 

Your monthly consumption of the products or services is called “monthly autoship”. Some companies are using different terms but it refers to the same thing.

Your customers and members in your team will do the same too – consuming the products or services on a monthly basis. This monthly autoship from your customers and members is also the main source of your monthly passive and residual income. 

This is why you should choose a company with great quality and monthly consumable products or monthly subscription-based services if your goal is to build a residual and passive income.

Almost all companies require monthly autoship from their distributors. That’s how the company can survive and pay you well. A company without good products sales will be running out of business. This is why monthly autoship is important if you want the company to continue paying you well with your effort in the business.

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When you are involved in a legitimate company, the income usually comes from selling the products or services. #workfromhome #homebusinesstips #networkmarketing #compensationplan #income
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Here are a few things you should find out about your company autoship:

• How much is the investment of your monthly autoship?
• The quantity of your autoship product – does it require you to invest in the big quantity more than you need on a monthly basis, that will end up having you stock up all the extra products that can’t be finished?
• When you are ordering more products in a certain month, does the extra products that you order count towards your next following months’ autoship – that means you don’t have to order products anymore for the next following months?
• As you scale up the rank, will your monthly autoship amount remain the same or increase?

I love my company as I only need to consume one box of supplements for my autoship, which will finish within a month. Sometimes, when my company is having a great promotion, I will order a few months worth of products for a better discount, and I do not need to order products anymore for the next few months. As I scale up the rank, my monthly autoship amount still remains the same.

#2: How to prevent your point from being flush?

Each distributor will be given the points from their team sales volume. These points are your income as your company will pay you based on the points you are having.

You need to find out how to prevent your points from being flush. Some companies are based on your monthly sales volume performance to keep your points. Some companies don’t have the stress of meeting the monthly sales target, but it only requires you to use the products on a monthly basis – the autoship, to keep your points.

Personally, I prefer the company that only requires me to use one box of supplements on a monthly basis to keep my points, without the stress of hitting the monthly sales volume. This is especially important for busy moms that are dealing with many other responsibilities.

#3: Are you being paid 100%?

Some companies will cut out a certain percentage of your commission to pay to your upline leaders. If this is the case, you are not paid 100%. With this kind of unfair compensation plan, you will never earn more than your upline leaders. 

So, choose a company that pays you 100% instead. With this kind of fair compensation plan, you will earn more than your upline leaders if you are more skillful and more hardworking than them. 

Next week, I will talk about how to choose the right company to kick start your work-from-home business. Stay tuned!

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However, many people are not getting the desired sales result after posting their products or services on Facebook. By posting your products or services on Facebook, no doubt that it could bring in some sales, but definitely not a massive sales result.

If you are wondering why, I would like to share with you 7 Facebook mistakes that you are probably doing now and should avoid.

7 Facebook Mistakes To Avoid

Mistake #1: Always promote your company and products with the company name

I know this may sound strange, controversial and goes against what you’ve been taught. But if you observe carefully, top online marketers don’t use social media to sell. 

Those top income earners that are currently promoting their company and products on Facebook were not using Facebook to sell when they first got started back then. They were using the offline method to build their business, such as cold callings, being active in business networking events and so on. It was their offline method that brought in the income, not through Facebook.

So, if you want to get your income mainly from Facebook or any other social media platforms, then you should avoid this mistake.

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Top online network marketers don’t use social media to sell. #workfromhome #homebusinesstips #networkmarketing #onlinemarketing
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Mistake #2: Not being consistent

People are watching you on Facebook. When you are not posting consistently, it shows to people that you are not serious and committed to your business. 

So, it is important that you schedule the time to make consistent posting as part of your daily routine.

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When you are not posting consistently, it shows to people that you are not serious and committed to your business. #workfromhome #homebusinesstips #networkmarketing #onlinemarketing
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Mistake #3: Over-posting

Opposite to the Mistake #2 above, some people are over posting on Facebook. I have seen people that are posting more than 5 times everyday.

But over-posting will make you look spammy, especially when you are sharing other people’s content and not your own content, or when you are posting about your company and products.

Yes, Facebook will start to see you as SPAM and not letting people see your post. In other words, it hurts your algorithm.

Ideally, you should only post once or twice a day. If a post is doing well, don’t post again that day to avoid the algorithm competition with your post.

Mistake #4: No personal content

Facebook is a place where people come to socialize. If you post only about your business, products or services, that would turn people off. People will either start to unfriend you or quietly unfollow you.

My most popular and highly engaged posts are those that I talk about my family and my life.

Mistake #5: Too many shared content that’s irrelevant to you and your friends

This is similar to Mistake #4. But instead of posting about your business, you are sharing all about other people’s content. 

It is alright to share some valuable content from others once in a while if that’s a good content that provides value. But don’t overdo it.

Sharing too much of other people’s content will have two problems. First, it makes you look spammy. Second, Facebook algorithm doesn’t favor post sharing. This is why this type of posts are usually low in visibility and engagement.

If you really want to share about other people’s content, you should add some of your personal thoughts regarding that particular post. Make it relevant to you!

Mistake #6: Posting back to back

Similar to Mistake #3, usually over-posting will have this problem because you are not allowing enough time for Facebook or your friends to see your posts.

Before they can see your first post, you are now hitting them with your second, third, fourth and fifth posts. This will hurt your algorithm.

Ideally, you should space out the posts at least 5 hours apart. If you have to make two posts, make it one in the morning, and another one in the afternoon or evening.

Mistake #7: Copy and paste sales posts

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Well, running ads for your business sounds cool, and you believe it will work wonders, right? 

I used to spend money on Facebook ads to get leads. I will share with you why you SHOULD NOT run ads for your network marketing business.

Six Reasons Why You SHOULD NOT Run Ads for Your Network Marketing Business:

Reason #1: Network marketing is a mouth-to-mouth and human relationship business

People buy or join those that they know, like and trust. This also explains why you should not have a Facebook business page, especially if you are branding the products.

If you are running ads for your sales pitch, no, most of the time, it won’t work well because you just skip the human relationship building part, which is crucial to your business success.

But, if you are running ads to lead them to your blog or sales funnel that is aiming at cultivating long-term relationships, then yes, running ads is a good strategy.

So, before running ads, ask yourself, are you bringing your leads to your blog or proper sales funnels that usually involve email marketing? If your answer is no, stay away from running ads.

Reason #2: The key to network marketing success is duplication

The big part of network marketing success is based on duplication. This means that your team members (aka your downlines) need to be able to do what you are doing and follow your steps.

This is why we are trying to keep the business as simple as possible to make sure your team members can easily pick up the same skills.

Running ads by itself alone is a big learning part. It is a profession by itself. 

If you are already a professional internet marketer and know how to run ads, that’s just good for you. Yes, you can get many leads and convert them into sales, in which they become either your customers or downlines. But do these downlines know how to run ads? Are they an experienced internet marketer just like you? Do they have the extra money to spend on ads? 

If the answer is “no”, then, you should know that running ads is not a duplicable method.

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In network marketing, running ads is not a duplicable method. #workfromhome #homebusinesstips #networkmarketing #runads #ads #advertisement
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Reason #3: Your leads are not of good quality and hardly convert to sales

The leads that you are getting from the ads are strangers. They are the cold market. 

Usually, the warm and the hot market are the ones that will buy from you or join your business. This is why building a genuine relationship is so important. A genuine relationship means even if they don’t buy from you or join you, they are still your friends. 

By building the relationship, you are turning these cold markets into your warm or hot market. 

As mentioned in Reason #1, if you are hoping to get sales from these cold market leads of your ads, you will be disappointed.

Reason #4: Your new team members should invest their money in the right place

One benefit about network marketing business model is its low and zero risk investment. 

If your company has good quality products, instead of spending money at the department store, people will buy from your company instead, which also comes with a business kit without extra expenses.

Personally, I love the anti-aging skincare from my network marketing company. It’s a great product that with or without the business kit, I will still use it anyway. Instead of spending the same amount of money from the beauty salon, why don’t I use the products from my company and run the business at the same time without extra cost? 

That’s how I started my home business with a network marketing company that I love. And that’s how the majority started their home business with their company too, with a small and tight budget, and then slowly built up their financial portfolio from there.

Therefore, the more effective business expenses should focus only on autoship and the company or network marketing training events. 

Getting your team members to run ads will eat up their business budget. That will eventually cause them not to be able to invest in autoship or company training events. This is how you will kill your own business by running ads.

Reason #5: You and your team will fall for the hype of the magic button

The fundamental of network marketing success is from prospecting – build relationships, invite, present and closing. All these need to be done manually, with authenticity as a human being. Yet, this is the part that most people are reluctant to work on even though this is what brings in great income.

Therefore, psychologically, those that are running ads are actually having the magic button mentality in which they are hoping to make a good income without the fundamental work of prospecting. This is especially true among the amatures. I once fell for this hype too. 

Reason #6: You are leading yourself and your team in the wrong direction and the wrong focus

As explained in Reason #5, when I fell into the hype of the magic button, instead of focusing on learning and improving on the fundamental skill of prospecting, I was wasting my time and money on learning how to run ads. This actually took away my time for money-producing activities, which is prospecting. 

The same happens to my downlines too. I was leading my team in the wrong direction. As a result, it affects my team’s sales volume and income.

So, in conclusion, if you want to lead your team to the right focus and direction, and if you want a sustainable business team, avoid running ads.

Running ads may work very well for you if you are an experienced online marketer and have the money resources to do so. But, this is not duplicable because your team members may not have the same experience and money resources as you do. 

Remember, your business income and success depend on your team members’ income and their success. If they do well, your business will also do well. If they are not earning a good income, you cannot make a significant income too. 

I hope this post helps you understand better before spending your money on running ads for your network marketing business.

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We all know that today’s trend is all about social media presence. How do you present yourself on social media? In more fancy words, we call this “attraction marketing”.

To brand yourself, there are simple ways for beginners to get started right away, there are also more advanced skills such as creating landing, email marketing, chatbot and many more.

But today, let’s keep it simple. Let’s focus on simple strategies that all beginners can do easily.

Here are the eight tips for online personal branding:

Tips #1: Choose your avatar

One of the myths is that everyone is your prospects or customers. No, when you are trying to sell to everyone, you will end up selling to no one. 

Instead, you should define who your avatar is. In other words, who are those people that you can easily relate to? Who are those people that have the same affinity as you? 

For example, if you like fitness, then, your avatar could be those that are active in the gym or love nutrition. 

Or, if you are a mother, then mothers would be your avatar.

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When you are trying to sell to everyone, you will end up selling to no one. #workfromhome #homebusinesstips #networkmarketing #personalbranding #onlinebranding #socialmedia #avatar #attractionmarketing
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Tips #2: Pick your topic

After knowing your avatar, now the next step is to decide on which topics you would like to focus on. If your avatar is about fitness and health, you may want to talk more about topics related to fitness, nutrition, health, and wellness.

Or, if your avatar is the mother, then you probably want to talk more about parenting, motherhood, cooking tips, and time management for busy moms.

It doesn’t have to be related to your products or business. In fact, you should not disclose your company’s products. You can read more about this on my previous blog.

The key here is to build your followers or your tribe. Not to sell.

Once people like you and trust you, and when you invite them to check out your products or business, they will be more open to it, or at least, have the courtesy to tell you that they are not interested, rather than just ignoring you.

Tips #3: Think before posting on your social media

Whether you realize it or not, your social media profile is your virtual name card and resume. 

So, think first before you post – what kind of impressions do you want to give to your audience?

Social media is not a proper place to rant and air your dirty laundry. If you have any dispute or disagreement with anyone, it would be wise to talk about it privately with the parties involved. Do not gossip or post any negativity on social media. All these will hurt your online branding.

Instead, you should post something of great value. It can be teaching good tips, sharing positivity, or entertainment that makes people happy.

So, back to the basics – always think before you post.

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Your social media profile is your virtual name card and resume. #workfromhome #homebusinesstips #networkmarketing #personalbranding #onlinebranding #socialmedia #attractionmarketing
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Tips #4: Remove your negative posts

We all make mistakes on our social media. Me too. But that’s ok, as long as we learn and improve from there.

Now, go and check all your previous posts. Are there any old posts that are sending negative messages or not aligned with your personal branding direction? If yes, delete those posts, or change the privacy to “only you can see”.

If you have too many of those posts, you may not be able to delete them all. But at least, you should remove the most recent 1-2 years of such posts.

Tips #5: Remove your company products’ promotional posts

To understand why you should not be promoting your company products openly, you may read my previous post about this topic.

Similar to Tips #4, you should delete those products’ promotional posts, or change the privacy to “only you can see”. If you have too many of those posts, then you should at least remove the most recent 1-2 years of such posts.

Tips #6: Post consistently

One Of the keys to online branding is consistency. 

Once you know who is your avatar (Tips #1) and your passionate topic (Tips #2), you will need to put up the contents aligned to your branding direction consistently on your social media.

The best is to post on your social media every day. But if you are too busy, then, at least, you should post every alternate day, which is about 3-4 posts weekly.

Tips #7: Consistent branding direction across all your social media accounts

Most people have multiple social media accounts, such as Facebook, Instagram, TikTok, and Twitter. 

You should decide on one consistent branding direction across all your social media accounts. 

If you are branding yourself in fitness on Facebook, and then branding yourself in online marketing on Instagram, then you are confusing your market.

Your brand may evolve over time, but make the changes consistent across all your social media accounts.

Tips #8: Have a blog (optional, but good to have)

Your social media accounts do not belong to you. One day, if Facebook decides to shut down your Facebook account, or some hackers hack your social media account, you may lose your branding hard work instantly.

Therefore, having a blog is a great way for your personal branding. This is something that truly belongs to you. The only person that can shut it down is you. 

Blogging is a more advanced skill. But if you can take some time, do learn about it. 

But if you are busy and have no time to learn about blogging, then staying focused on social media is a good strategy for beginners because this can be implemented immediately without much learning curve.

Why You Should Brand Yourself in Network Marketing?

Reason #1: People buy from YOU

While product quality is one of the key purchasing reasons, the more important factor is YOU. Network marketing products are sold based on mouth-to-mouth recommendations and human relationships. People need to know that you are trustworthy and reliable. That gives them the confidence to buy from you and not your competitors that are selling the same or similar products.

Reason #2: People join YOUR business, not your company

It may sound strange to you, but this is the facts. Yes, when people join the business, they are signing for the company business kit, and they are having the contract with the company, and are abiding by the company policy. But here’s the thing, with so many business builders in your company, why do people choose to join YOU, and not others?

So can you see now that people are joining YOU for the business, and not joining the company?

Reason #3: To stand out among your competitors

There are more business opportunities than ever before, especially in network marketing. The market can therefore be really confused with all these opportunities. As mentioned in Reason #1 and #2, you would need to stand out among your competitors so that people will buy the products from you, or join you in the business opportunity.

Reason #4: Smooth transition if you were to switch company

Nobody can guarantee that they are going to stay with the same company forever, and neither can you. Sometimes, company policy may change, or the management team change, or maybe the company changing their compensation plan that’s towards your disadvantages. Or, maybe you found better products. All these could lead you into switching a company for the better.

When you are branding the products, this transition can be hard as it will also involve your trust and reputation. Just imagine, you have been branding products from company A, making your social media an advertising billboard for company A. But now, you are promoting products from company B instead. You are just creating confusion in your market, especially on your social media.

But when you’re branding yourself, then it’s a whole different story. It’s not an issue and you are not confusing your market even when you are selling products from both company A and company B, or switching from company A to company B.

Companies may come and go, but your brand is there to stay.

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Companies may come and go, but your brand is there to stay. #workfromhome #homebusinesstips #networkmarketing #branding #socialmedia
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